• Logo concept & exploration:
  $750 – $1,000
  (research, ideation, sketches, initial directions)

• Final logo system:
  $1,000 – $1,200
  (refined mark, logo variations, export files)

• Complete brand identity system:
  $2,000 – $3,500
  (Logo suite, colour systems, typography, visual assets, brand guidelines/usage documentation)

• Brand refresh or cleanup:
  $1,200 – $2,000
  (modernisation without full rebrand)

• Single layout project:
  $250 – $500
  (posters, flyers, ads, standalone visuals)

• Multi asset design sets:
  $600 – $1,500
  (campaigns or grouped deliverables)

• Print production setup:
  $150 – $300
  (bleeds, colour profiles, press-ready files)

• Single packaging layout:
  $600 – $1,000
  (one product, one format)

• Packaging systems/variations:
  $1,200 – $2,500
  (multiple SKUs, sizes, or versions)

• Label/regulatory layout:
  $300 – $800
  (design alignment only; no compliance verification)

• Short form publications:
  $400 – $900
  (brochures, reports, booklets)

• Long form publications:
  $1,200 – $3,000
  (catalogues, manuals, magazines)

• Typography & grid system setup:
  $300 – $700

• Infographics
  $300 – $800

• Process diagrams & visual systems:
  $400 – $1,200

• Instructional/technical layouts:
  $500 – $1,500

• Single data visual:
  $250 – $600

• Data visual sets/reports:
  $600 – $1,500

• Presentation-ready visuals:
  $300 – $900
  (design-focused; no data analysis or sourcing)

• Single ad creative:
  $200 – $400

• Campaign visual systems:
  $800 – $2,000

• Ad resizing/adaptations:
  $150 – $400

• Single static post:
  $75 – $120

• Carousel/story sets:
  $150 – $400

• Monthly design bundles:
  $600 – $1,200
  (design only; no posting or management)

Solo graphic designer focused on:

• Typography, layout, and visual systems

• Brand identity & logo development

• Print & packaging design

• Editorial, information, and data visualization

• Advertising & social media graphics

Not offered:

• Website design/development

• Photography/video/motion graphics

• Social media management

• Canva, Figma and other template-based programs

• Standard hourly rate:
  $89/hour

• Rush or priority work:
  +33%
  (applies to tight deadlines or schedule disruptions)

• Creative direction & consultation:
  $89/hour

• Visual audits & brand reviews:
  $500 – $1,000

• Ongoing design retainers:
  Custom scoped